This is a huge challenge if you’re going to get new clients to believe in you and begin to develop trust.
When I’m reading other people’s writing for pleasure, including published novels, I get really frustrated when I see a mistake. This is because when we notice a mistake the brain flips into a different mode. It’s now focussing on finding the next mistake instead of the message or meaning of the writing. The writing therefore loses its impact and the message gets lost as the mistakes are getting in the way.
Naturally, I’m delighted that my brain does this when I’m proofreading my clients’ writing. I need to be focussed on finding the mistakes and I’ll usually read it several times looking for mistakes and inconsistencies but I’ll always read it a final time for sense and meaning.
I have no doubt that you know what you’re writing about but do you understand why you’re writing it and who your intended readers are? What do you want your readers to take away from your writing? What action do you want them to take?
Having confidence in your own ability to communicate effectively in writing is a huge bonus. When you doubt your ability, your confidence takes a dip as you start to worry about what people will think when they read what you’ve written.
How can I help?
I can introduce you to a simple 7 step process that will help you to give your writing some structure – www.confidentbusinesswriting.co.uk
I can help you to identify any issues you may have regarding spelling, grammar or punctuation which you may or may not even be aware of.
I can then help you to become more confident of getting it right next time, by pointing out where you’re going wrong and helping you to correct it.
This will all lead to growing confidence in your writing ability and you will have peace of mind knowing that what you’re writing will be well received by your readers because their brains will be fully engaged in the message you’re trying to convey.
Let’s have a chat – contact me